Amanda E. Schreyer

An experienced transactional lawyer, Amanda’s practice encompasses a wide range of fields and industries. She represents a variety of media and technology clients in connection with content creation and licensing, marketing and advertising, and intellectual property protection and enforcement.

Entertainment and Media

Digital content development and cross-platform distribution
Content licensing and rights clearances
Mobile apps, podcasts, video games, book publishing, film, and television
Rights option/purchase agreements
Pre-publication review

Advertising and Marketing

Digital advertising
Influencer marketing
Sweepstakes and contest rules and regulations
Sponsored content and native advertising
FTC endorsement and disclosure requirements
Product claims

Technology

Software development agreements
Software-as-a-service (SaaS) platform agreements
Technology licensing
End user license agreements (EULA) and terms of service (ToS)
Data use and licensing
E-commerce

Copyright, Trademark, Licensing

Brand merchandising and licensing
Trademark prosecution
Intellectual property enforcement
Fair use opinions
Chain of title review and opinions
Negotiated settlements and litigation avoidance

Prior to joining Morse, Amanda practiced in the intellectual property group of an Am Law 200 firm, and at a well-known boutique entertainment firm. She has served as an adjunct professor of trademark law at Suffolk University Law School and currently teaches entertainment law at Boston University School of Law. She is a frequent speaker on digital media, intellectual property, and doing business online at conferences around the country.

Affiliations

Women’s Bar Association, Co-Chair, Communications Committee

Copyright Society of the U.S.A., Co-Chair, New England Chapter

Boston Bar Association, Intellectual Property Law Section, former Co-Chair, Arts, Entertainment and Sports Committee

American Bar Association, Section of Intellectual Property Law, Women in IP Committee

Speaking Engagements

Speaker, Negotiating NIL Contracts, The University of Texas at Austin

Panelist, Pitchfest, Boston University’s Media Ventures Program, 2022

Panelist, Influencer and Celebrity Marketing Partnerships: Sponsored Content for Brand Growth, Strafford

Speaker, Copyright and Trademark Licensing, 24th Annual Intellectual Property Law Conference 2021

Speaker, Sports Media in a Digital World, Boston Bar Association

Chair, MCLE Doing Business Online Conference 2021

Panelist, Influencer and Celebrity Marketing Partnerships: Sponsored Content for Brand Growth, Strafford

Panelist, Pitchfest, Boston University’s Media Ventures Program, 2021

Speaker, Trends and Developments IP Counsel, Business Lawyers, and Litigators Must Know, 23rd Annual Intellectual Property Law Conference 2020

Presenter, IP Considerations in Virtual Reality and Augmented Reality, Boston Bar Association

Speaker, IP Protection and Limitations for Fictional Characters: Trademark, Copyright and Contract Rights, Strafford

Speaker, Legal Matters for Creative Entrepreneurs, Alt Summit

Speaker, Doing Business Online: Anticipating and handling the evolving and unique challenges in the internet age, MCLE

Speaker, Trends and Developments IP Counsel, Business Lawyers and Litigators Must Know, 21st Annual Intellectual Property Law Conference 2018

Panelist, Social Influencers: Copyright, Publicity and Social Media Contracting, The Copyright Society of the USA

Panelist, Practicing TM, Copyright, IP & Related Areas of Law, Boston Patent Law Association

Presenter, Intellectual Property Protection and Exploitation of Fictional Characters, Boston Bar Association

Presenter, Know Thy Guidelines: FTC Compliance for Influencer Marketing in 2017, TapInfluence

Presenter, Legal Issues for Digital Media Influencers, Dad 2.0 Summit

Presenter, Ask An Expert: Business and Legal Matters in Creative Entrepreneurship, Altitude Summit

Panelist, The Future of the Music Industry, Berklee College of Music

Panelist, And Now a Word from Our Sponsors, University of New Hampshire School of Law

Presenter, New Media and Old Metaphors, Shepard Broad College of Law – Nova Southeastern University

Panelist, The Future of Fashion: Fashion Law in the Digital Age, New England Law

Publications

Quoted: When Superman and Batman Copyrights Expire in a Decade, Will It Be Kryptonite for DC?, Variety

Quoted: A TikToker with over 3 million followers is being sued by a car wash after a rant about his Tesla went viral, Business Insider

Quoted: Influencer Contracting in 2020 & the Rise of Career Creators, Collectively

Quoted: Influencer ‘Usage Rights’ in Brand Contracts Explained by a Lawyer, Business Insider

Quoted: Authenticity is the Biggest Challenge of the Influencer World, Quartz

Quoted: The 2-Year-Old Instagram Influencers Who Make More Than You, Fast Company

Beyond Buzzwords: Sponsored Content, Native Advertising, and Consumer Protection, Landslide Magazine

Disclosure: Are You Doing It Right?, AltitudeSummit.com

An Overview of Legal Protection for Fictional Characters: Balancing Public and Private Interests, Cybaris, An Intellectual Property Law Review. Republished in the Thomson Reuters treatise, Entertainment, Publishing and the Arts Handbook, 2016 ed.

There Are Legal Issues in Blogging?, Mom2Summit.com

Misrepresentation Under the DMCA: The State of the Law, NYSBA Entertainment, Arts & Sports Law Journal